Google Enjoy can be described as mobile app platform created and managed by Yahoo. The aim of Yahoo Play is usually to provide an interface for mobile devices to access articles through a web web browser such as Google-chrome, and operate functions including browsing and searching. The name “Google Play” was derived from the “Google Android” project, going by the two founders, Larry Page and Android creator Ice Cream Sandwich founder Joshua Schmidt. Considering the acquisition of Knoll mobile marketing company, Google will proceed to integrate the service with its business models, particularly Android and Gmail. To celebrate the deal, Yahoo has explained several news in the Play store including international currency exchange and store shopping functionality.

As part of the deal, Google will allow all android equipment to feature the Yahoo Play Shop, free of charge. This is a major stage towards widening the reach of the google app store to a larger audience throughout different devices and demographics, and is a tremendous move forward for the future of the Google app store and Yahoo itself. The offer will also find out other thirdparty apps that happen to be compatible with the Google Play Retail outlet being offered on a free download basis to all users. Google’s intention is to make the Yahoo Play Retail outlet available on many devices, that will in turn, reinforce the ongoing income and number of users of the google android ecosystem further.

Google’s acquisition of Knoll is additionally evidence which the internet giant intends to remain expanding its influence in the mobile device user experience. With Knoll’s acquisition, Google will be able to leveraging Knoll’s technological expertise and content supervision abilities to push the limits of mobile software. By joining up with Knoll, Google will be able to gain access to some other powerful tool to power in its work to extend their presence and increase the clout over the internet. The purchase of Knoll may help Google concrete its position as one of the leading app programmers on the iOS and android os platforms.